What is the value of a website without traffic? Search Engine Optimization is the art and science of reaching more customers. Our SEO team create the code that Google and Yahoo spiders prefer and the content that end-users are looking for. Effective audience analysis, market research, and copywriting are the keys to our success. Northeast Kingdom Information Associates get results without breaking the budget.

WHAT DO SEARCH ENGINES LOOK FOR?

1. Quality textual content written concisely for the web, not too short or too long.
2. Currency of your site, not out-dated information and design methods.
3. Incoming Links from other reputable sites, not outgoing links.
4. Strategic Keywords, Descriptions, Titles, and Headings not pretty graphics, sounds, or Flash.
5. Sites that Validate to World Wide Web Consortium Standards
   

We use several tools to track and manage the search engine ranking of your sites:

• Google Web Master Tools
• Yahoo Site Explorer
• Webalizer Stats
• And many other programs associated with particular web hosts.

1. Keyword Spamming

2. Link Farming

3. Submission Scams

4. Invisible Text