Vermont Soy is a start-up organic food processor in the Hardwick Industrial Park. They needed to connect with two key audiences: those looking to consume ecologically and socially responsible food; and regional farmers interested in learning how to make a profit from growing organic edible soybeans. We helped define their online and print branding. It started with the logo, labels, and the Whole Bean Way stamp to identify the Vermont Soy brand. However, the intended audiences demand substance, so we helped organize a Farmer's Forum and Field Trials to reach the potential growers. We also did research on the current global marketplace for organic soybeans so that Vermont Soy could differentiate themselves from the competition.

Manager, Andrew Meyer's Testimonial:

"NEKINFO's multi-task approach has helped us more effectively address the many issues involved with our start-up business. Their energy, ideas and marketing skills give us confidence in our every day decisions. Relying on NEKINFO to help develop and execute our business strategies has enabled us to concentrate on other important tasks such as production and equipment set-up."

Designed New Website

Designed Final Logo Concept

Designed Container Labels

Created and Maintain Website

Designed Brochures

Designed and Mailed Announcement and Thank You Postcards

Researched Mailing Lists

Designed Letterhead and Envelopes

Designed 2'x6' Banner

Designed Display Booth to Promote Product Launch

Created Video Presentation for Product Launch

Designed Posters & Flyers

Designed T-shirts

Designed Promotional Stickers

Created Business Cards

Designed Sell Sheets

Designed "Whole Bean Way" Concept and Logo